Traditional and alternative distribution

In the past, in most countries in the world hearing aids were sold solely by hearing aid acousticians. For the customer this usually meant after investigations with the doctor visiting an acoustician and starting a process, often lasting months, with wearing one for a trial period, adaptation and adjustment.

Alternatively, for some time now hearing aids can be bought “over the counter”, or OTC. The devices available in this way are often simple hearing aids, which amplify every sound independently of the hearing loss of the person concerned. Compromises in product quality are completely unnecessary, also in the OTC area. For example, Sonetik offers four models of preprogrammed hearing aids, which help in 80% of all cases of age-related slight to moderate hearing loss.

Slight to severe hearing loss

The hearing impaired are often assigned to different consumer segments in terms of the intensity of their hearing loss. A distinction is made between three customer groups or segments. According to this, 5% of those affected suffer from severe hearing loss. 15-20% have moderate to severe hearing loss, while 75% suffer from only a slight to moderate hearing loss. While one in two of those who suffer from severe or moderately severe hearing loss wear a hearing aid, this applies only to one in 20 of those people with a slight to moderate hearing loss. It is for these people in particular that so far the traditional process of provision has made it unnecessarily difficult to overcome the hurdle to buying a hearing aid.

How will the market develop in future?
How Sonetik helps you realize the business potential?

High quality hearing aids for your customers

Sonetik hearing aids are high quality, digital medical devices from Switzerland. The processor's computing speed of more than 2.5 million calculations per second suppresses feedback before the hearing aid wearer is even able to detect it. Two directional microphones enhance speech and reliably reduce annoying background noise. Various program levels make it possible to cope easily even in difficult hearing situations. Sonetik hearing aids are surprisingly small and are worn discreetly behind the ear.

Find out here how you too can get into the hearing aid business quickly

Become a Sonetik partner

This is not only a way for you to help your customers to rediscover hearing, but also for you to develop a new area of business quickly and easily.

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Lucrative additional business

With Sonetik hearing aids, pharmacists, chemists, opticians and other partners can build up a profitable additional business within a very short time.

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